Oklahoma City, December 13, 2025
Winters Group from Oklahoma City has received the prestigious title of QDOBA’s Franchise Partner of the Year, recognizing their operational excellence and rapid growth from 5 to 22 locations. Under Chris Winters’ leadership, their success is attributed to a people-first approach, robust employee training, and community engagement, contributing to a promising future for both the franchise and the brand’s expansion across North America.
Oklahoma City, OK
Winters Group Recognized as QDOBA’s Franchise Partner of the Year
Winters Group, based in Oklahoma City, has been honored as QDOBA’s Franchise Partner of the Year at the brand’s annual conference held in November 2025.
This prestigious recognition is a testament to Winters Group’s remarkable growth and commitment to operational excellence in the competitive restaurant industry. Under the skilled leadership of Chris Winters, the organization has successfully expanded from five to 22 QDOBA locations across Oklahoma and Texas. Their success story emphasizes a people-first ownership model that prioritizes employee retention, comprehensive training programs, and a strong focus on outstanding customer service. Additionally, the group has made substantial investments in digital infrastructure, optimizing online ordering and delivery services to elevate the guest experience. The company’s active commitment to community engagement and philanthropic endeavors further reflects its dedication to both business and social responsibility.
QDOBA’s Expanding Footprint
QDOBA, a rapidly growing Mexican fast-casual chain, has embarked on an ambitious journey to expand its presence across North America. Currently operating over 825 restaurants across the U.S., Canada, and Puerto Rico, the brand is planning the development of nearly 600 new locations. This expansion encapsulates QDOBA’s strategic focus on franchising, aimed at doubling its U.S. footprint by 2032. The Franchise Partner of the Year award is a significant component of QDOBA’s annual recognition program that honors exceptional franchisees who embody the brand’s values and contribute significantly to its growth and success.
Strategies for Success
The remarkable success of Winters Group can be attributed to several key strategies. The people-first ownership approach fosters a positive work environment conducive to employee retention and satisfaction. Comprehensive training programs ensure staff members are well-equipped to deliver exceptional customer service, enhancing the overall dining experience. The investment in digital infrastructure also plays a pivotal role, improving online service offerings and catering to the evolving preferences of diners in today’s digital age.
Community Engagement
Winters Group also prioritizes community engagement, showcasing a commitment beyond just business profits. Their involvement in local initiatives and philanthropic efforts highlights their role as a responsible corporate citizen in Oklahoma City and Texas. This approach not only strengthens community ties but also builds brand loyalty among customers who appreciate when businesses give back.
The Future of QDOBA and Winters Group
The future appears bright for both QDOBA and Winters Group. QDOBA’s strategic expansion plans signal a robust growth trajectory within the food industry. For Winters Group, the recognition as Franchise Partner of the Year can lead to increased visibility and opportunities for further growth. As they continue to innovate and adapt to market demands, both the organization and the brand with which they partner are poised to make significant impacts in their respective communities and the industry at large.
Conclusion
Winters Group’s achievement as QDOBA’s Franchise Partner of the Year illustrates the potential for entrepreneurial innovation and growth within Oklahoma City and beyond. As local businesses thrive by adopting effective strategies in employee engagement, digital enhancements, and community involvement, the economic landscape remains promising. Readers are encouraged to support local businesses as they contribute to the vibrancy and strength of Oklahoma City’s economy.
What is the Franchise Partner of the Year award?
The Franchise Partner of the Year award is an annual recognition by QDOBA that honors a franchisee for exceptional growth, operational excellence, and commitment to the brand’s values.
How many QDOBA locations does Winters Group operate?
Winters Group operates 22 QDOBA locations across Oklahoma and Texas.
What strategies contributed to Winters Group’s success?
Winters Group’s success is attributed to a people-first ownership model, comprehensive training programs, outstanding customer service, and significant investments in digital infrastructure to enhance the guest experience.
How is QDOBA expanding its presence?
QDOBA is expanding its presence by operating over 825 restaurants in the U.S., Canada, and Puerto Rico, with nearly 600 new locations in development, reflecting a strategic focus on franchising and plans to double its U.S. footprint by 2032.
| Feature | Details |
|---|---|
| Franchise Partner of the Year Award | Annual recognition by QDOBA honoring exceptional franchisees for growth and operational excellence. |
| Winters Group’s Expansion | Growth from 5 to 22 QDOBA locations in Oklahoma and Texas under Chris Winters’ leadership. |
| Operational Excellence | Emphasis on people-first ownership, comprehensive training, and outstanding customer service. |
| Digital Infrastructure Investments | Enhancements in online ordering and delivery services to improve the guest experience. |
| Community Engagement | Active involvement in community initiatives and philanthropic efforts. |
| QDOBA’s Expansion Plans | Over 825 restaurants in North America with nearly 600 new locations in development, aiming to double U.S. footprint by 2032. |


